It acts in your body much like a ‘superhero’, fighting free radicals, improving your eyesight, boosting your immune system and looking after your skin as if it were a specialist from a prestigious beauty salon. It’s called beta-carotene, a natural wonder found in smoothies and salads alike. Beta-carotene is a pigment that gives vegetables such as carrots, pumpkins and sweet potatoes their characteristic orange (but also yellow or red) colour. It is the word ‘carota’ (the Latin name for carrot) that formed the basis of its name. And in fact, carrots are one of the vegetables with the highest beta-carotene content.
In the body, beta-carotene is converted into vitamin A, but only in the amount that the body actually needs. It is what is known as provitamin A, which is important for healthy eyesight, beautiful and hydrated skin, the proper functioning of the immune system, and the health of organs such as the heart, lungs and kidneys. This is one of the reasons why beta-carotene is one of the most valuable substances in the plant kingdom. A vitamin that helps you see better, feel better and look better.
In addition, it plays an important role in the production of white blood cells, which protect the body against infections, and contributes to the health of the mucous membranes (in the eyes and the digestive tract), which form a natural barrier against pathogens. Retinoids – the active forms of vitamin A – also stimulate skin cell renewal, promote collagen production, accelerate wound healing and help with conditions such as acne, psoriasis and premature skin ageing.
From a nutritional point of view, beta-carotene is also a powerful antioxidant that neutralises the free radicals responsible for damaging cells and accelerating the ageing process. According to Harvard Health, regular intake of beta-carotene can make a significant contribution to the prevention of chronic diseases. Studies show that high levels of carotenoids in the blood can reduce the risk of age-related macular degeneration – a serious condition affecting the retina – by up to 35 per cent. Seeing more clearly means feeling better. Thanks to beta-carotene, your body gets exactly what it needs: protection, regeneration and nourishment – naturally, straight from the plant world.
There is evidence to suggest that beta-carotene, like other antioxidants, can improve memory and cognitive function. It reduces the risk of heart disease (beta-carotene and its interactions with other elements help eliminate bad cholesterol stored in the body). Observational studies link a higher intake of β-carotene with a lower risk of mortality and certain types of cancer. Vitamin A supports reproductive health and a healthy pregnancy. Although it is found in carrots, spinach and broccoli, we do not always consume as much as we need, particularly if we lead a hectic lifestyle, follow a restrictive diet, or if our bodies do not absorb nutrients properly. In that case, the Vitamin A – Dr Lucullus dietary supplement is the right solution:
It supports the immune system – particularly during times of stress, the flu season or when the body is run down.
Improves the condition of the skin – excellent for dry, irritated or sensitive skin.
Helps maintain healthy eyesight – essential for the production of visual pigment.
It prepares the skin for sunbathing – beta-carotene helps the skin respond better to the sun and may reduce the risk of sunburn. A healthy tan is an added bonus. Do you want a naturally golden skin tone without the sun? Beta-carotene gradually builds up in the skin, giving it a subtly tanned appearance without the damage caused by UV rays. What’s more, it acts as sun protection from within. So if you’re longing for skin that looks like an Instagram filter without the filter, beta-carotene can help. It’s ideal for women who look after their skin and want to brighten their complexion. For those who don’t want to risk a vitamin A overdose but still want its benefits. And for those getting ready for a holiday. Vitamin A is a simple, natural and safe way to look after yourself every day, without any risks.
Your body deserves nutrition that works with it – see for yourself how beta-carotene, which works intelligently and effectively, can transform your eyesight, skin and energy levels. And although you can read and hear a lot about its effects, it’s better to see it once (and enjoy clearer vision, a radiant complexion and a better sense of self) than to hear about it a hundred times. Join us in putting your trust in nature.
